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Experienced Talent Joins EngineWorks Search Marketing Team

Two Professional Online Search Experts Added to Fulfillment Department

PORTLAND, Ore. (November 13, 2009) - EngineWorks, Inc. (www.engineworks.com), a professional Search Engine Marketing (SEM) company specializing in data-driven, ROI-based online solutions, today announced the addition of two (2) experienced interactive marketing specialists to its accomplished Fulfillment Department. The Company is pleased to welcome Robert Frost and Carrie-Sue Kay as its newest SEM Production Specialists.

Robert Frost, who comes to EngineWorks after more than two (2) years of professional search marketing experience in the position of Account Manager/Search Engine Marketing Specialist at GTS Internet Marketing, brings in-depth knowledge of SEM strategies and techniques to achieve client-side conversion metrics and overall online promotional goals.

While at GTS Internet Marketing, an interactive marketing agency catering to the automotive industry, Mr. Frost performed the duties of client account set-up, Paid Search Marketing implementation and management, Search Engine Optimization (SEO) recommendation and implementation, and advanced report generation. In addition to being a certified Google AdWords Professional, Robert earned his Bachelor of Science degree in Business Administration from Oregon State University in Corvallis.

Carrie-Sue Kay, an experienced professional copywriter and search marketing expert, adds significant Natural SEO and Social Media Marketing skills to the Company's highly talented Fulfillment Department. In addition to being a former Adjunct Professor of English at both the University of Michigan in Ann Arbor, Michigan, and the University of Texas at Dallas in Dallas, Texas, Ms. Kay was most recently an Advertising Editor at Yahoo!, Inc.

While at Yahoo!, Inc., Carrie-Sue created original optimized content on a daily basis for multitudes of Yahoo! Search Marketing clients. Along with her direct experience in advanced keyword research and analysis, Ms. Kay enhanced the performance of sponsored search campaigns through the development of optimized ad copy and effective budget management. Also over the past decade, she has been a feature writer for several national publications.

Ms. Kay has impressively earned two (2) advanced graduate degrees. She possesses both a Master's of Fine Arts degree in Creative Writing, and a Master's of Science degree in Linguistics, from the University of Michigan in Ann Arbor, Michigan. Carrie-Sue earned her under-graduate degree, a Bachelor of Arts degree in English Literature, at the University of Kansas in Lawrence, Kansas.

"We are very excited to enhance the already impressive skill-sets in our Fulfillment Department with the tremendous talents possessed by our two newest team members", proclaimed Sean McMahon, President of EngineWorks. Mr. McMahon added, "In addition to expanding our ability to deliver proven solutions to our world-class clients, both of these individuals bring extremely complimentary skills to our team of search marketing experts."

About EngineWorks®

EngineWorks is an innovative online search engine marketing (SEM) services company headquartered in Portland, Oregon. The firm provides sophisticated SEM services that enhance the design and performance of commercial Web sites. Proprietary Search Engine Optimization (SEO) strategies improve the attractiveness of Web sites to search engine algorithms, resulting in highly ranked search listings throughout the world's most important engines and directories. Professional Paid Search Marketing campaigns deliver online customers through popular Pay-Per-Click (PPC) and Paid Inclusion engines. Finally, Social Media Marketing (SMM) services leverage conversational marketing through emerging social networks, blogs, and online communities to increase the volume and richness of two-way communication pertaining to your brand. EngineWorks is located at www.engineworks.com.

For more information, please contact:
Media Relations
prdept@engineworks.com
503.223.5700


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