News
EngineWorks to Present at SEMpdx SearchFest 2010 in Portland, Oregon
Professional Online Search Marketing Conference on March 9, 2010
PORTLAND, Ore. (March 1, 2010) -- EngineWorks, Inc. (www.engineworks.com), a professional search marketing company specializing in ROI-based, data-driven solutions through Search Engine Optimization, Paid Search Marketing, and Social Media Marketing, today announced that key executives from the Company will be presenting at the upcoming SearchFest 2010 in Portland, Oregon on March 9, 2010.
This annual day-long conference, presented by Search Engine Marketing Professionals of Portland (SEMpdx), offers a complete schedule of educational sessions featuring expert panelists from many of the Internet's most successful companies, including Google, Yahoo!, and Microsoft. In addition, SearchFest 2010 will offer multiple informative learning tracks, workshops, and panel sessions designed to provide direct insight into the most up-to-date strategies and advancements in online search marketing.
Headlining the presentations at SearchFest 2010 is keynote speaker, Stefan Weitz, Director of Bing Search at Microsoft, who will be discussing the current changes in online search behavior, and how today's marketers need to re-align their marketing strategies to connect with their target audiences. Mr. Weitz's presentation will also include insight into how today's search engines are more task-centric, focused on the fact that individuals are using online search to accomplish actions in the real world, rather than just locate Web sites.
EngineWorks is pleased to have the Company's President and co-founder, Sean McMahon, be the moderator for the panel session titled Display & Placement, Super-Charging Results Through the Power of Two. This anticipated lively panel session will feature professional advice from veteran online search executives, including Rachael Sordo, AdWords Relationship Manager at Google, Inc., Michelle Campbell, Account Manager - Agency Services at Yahoo! Search Marketing, and Keri Andrews, Senior Search Account Manager at Microsoft's Bing Search.
The Company's Chief Strategy Officer and co-founder, Kent Schnepp, will also be the moderator for two sessions titled Twitter, The World is Changing . . . 140 Characters at a Time, and Reputation Management, First Page Results Have Become Even More Important. Finally, Mike Rosenberg, Vice President of Client Acquisition at EngineWorks will be moderating the panel session titled Tools & Competitive Intelligence, Learn More About Your Competitors.
SearchFest 2010 is being held in The Governor Hotel in beautiful downtown Portland, Oregon. Information pertaining to registration and attendance at this must-attend industry event can be found through the following link:
http://www.sempdx.org/searchfest/
In addition to the professional presentations by Company executives, key individuals from the EngineWorks SEO and Search Performance Department will attend the education and training seminars at this conference in order to gain insight into the latest developments in the search marketing industry.
The Search Engine Marketing Professionals of Portland is an Oregon-based association whose mission is to inform and educate regional businesses on the benefits of Search Engine Marketing to their bottom line. EngineWorks is proud to be a founding board member of this outstanding professional organization.
About EngineWorks®
EngineWorks is an innovative data-driven Internet marketing company headquartered in Portland, Oregon. The firm provides sophisticated interactive services that enable businesses and organizations of all sizes to be found through search engines, content sites, and social networks. The Company's proprietary Search Engine Optimization (SEO) strategies, professional Paid Search Marketing campaigns, and advanced Social Media Marketing (SMM) services are currently powering online performance for some of the Internet's most successful companies. In addition, fully measurable analytics provide invaluable data pertaining to their most effective targeting and messaging, in order to drive strategies through all marketing channels. EngineWorks is located at www.engineworks.com.
For more information, please contact:
Media Relations
prdept@engineworks.com
503.223.5700
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