Being a founding board member of Search Engine Marketing Professionals of Portland (SEMpdx), we are pleased to alert you to the upcoming SEMpdx Networking Event taking place Tuesday 07.20.10 at The Hop & Vine Bottle Shop in Portland.
Last week in an article titled ‘Online Ad Spend Bouncing Back After Tough Year’, the digital media and marketing intelligence company, eMarketer, projected that total online advertising dollars will surpass one-fifth of all advertising spend in the United States by 2014.
Be glad you aren’t Tony Hayward, CEO of BP, these days! In his recent public response regarding the BP oil spill nightmare, he was quoted as saying, “I want my life back.” Well, sorry Tony, but what’s done is done, and there is not much you can do now to rewind your life. Instead, focus on fixing the situation, making things right with the public, and moving forward with your head held high. Read more
This afternoon, Scott Fish, our Director of Search here at EngineWorks, will be a featured presenter at the Online Marketing Summit (OMS) in Portland, Oregon. This “must-attend” educational and networking event provides an open forum for individuals to share best practices, and gain insight from expert online marketing executives.
EngineWorks is very pleased to have Michael Nelson join our team of search marketing professionals as our new Performance Specialist intern. Michael, who is currently pursuing his Bachelor of Arts degree in Integrated Media at Pacific University in Forest Grove, Oregon, is proficient in numerous computer languages (including HTML, CSS, PHP, MySQL, Ajax, and Javascript), and brings significant website design and development skills to our search performance team.
We, at EngineWorks, being a founding board member of Search Engine Marketing Professionals of Portland (SEMpdx), are pleased to alert you to the upcoming SEMpdx Networking Event taking place next Tuesday evening at Rontoms Bar and Grill in Portland, Oregon.
To the uninitiated, growing a successful social media marketing campaign can be intimidating. While you can find an abundance of information pertaining to social media marketing both online and offline, just determining where to start can be difficult. That’s why I’ve pulled together my top four tips for cultivating success in social media:
“Greater consumer activity is one of the prime motivators for greater advertising spending.”
This statement came from David Hallerman, senior analyst at eMarketer and author of an upcoming report on US advertising spending, in an eMarketer article published last week titled ‘Double-Digit Bounce Back for Online Ad Spend’.
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In a move that many in our space view as following in the footsteps of contenders, last week Google introduced a new three-column design to their search engine results pages (SERP’s). This new presentation, which the G-Man and Women from Mountain View state will be permanent, harkens back to 2007 when Ask.com pioneered the layout, and also to 2009 when Yahoo! and Microsoft followed suit.
Since the inception of EngineWorks back in late 2005, we have been touting the supremacy of online marketing, especially professional Search Engine Marketing, as one of the most cost effective means of acquiring new customers, and connecting with your target audience. In addition, we understand that the number one reason why our savvy clients are committing more and more ad dollars to our proven client acquisition solutions is the fact that no other marketing medium is as measurable as online search marketing.
Our social networks and online communities keep you informed and enable you to connect with us. Together, we understand.
