Social Media Marketing is Going Down Hill
February 24, 2010
Mashable, the world’s largest blog focused exclusively on Web 2.0 and social media news, published a revealing piece pertaining to the recent successful push by destination resorts into social networking platforms and online communities. The article, titled ‘How the Resort Industry is Using Social Media’, astutely points out that these new strategies are being used to directly connect with individuals researching and booking family vacations and recreational trips, and to influence potential guests that may not be reached through traditional marketing channels.
Just in case you missed our press release we published last month, this blog post highlights the impressive performance that our team of search marketing experts has achieved for our valued client, Liftopia.com. Through the implementation and management of our professional Paid Search Marketing services, we are dramatically increasing Liftopia’s critical online conversion metrics.
Today, our Vice President of Client Acquisition, Mike Rosenberg, is attending the Canada-e-Connect Conference taking place at the Delta Centre-Ville located in the heart of downtown Montreal, Quebec. Touted as the leading online strategy conference for Canadian tourism, 
Last week, our EngineWorks team traveled ‘across the pond’ to participate in 
We’re please to let you know that the multi-media Web site dedicated to the global hotel industry, HotelNewsNow.com, has published an article detailing the professional Search Engine Marketing (SEM) strategies presented by Kent Schnepp, our Chief Strategy Office here at EngineWorks, during the second online session in a series of Webinars promoted by The Boutique & Lifestyle Lodging Association (BLLA).
Following the highly successful first session of our three (3) complimentary online Webinars that we are conducting in conjunction with The Boutique & Lifestyle Lodging Association (BLLA), EngineWorks is pleased to present the second session titled 10 Steps for Online Success at 9:00am PDT on Thursday, October 8, 2009. This strategy-focused Webinar will impart valuable information pertaining to current Search Engine Marketing techniques being used to dramatically increase revenues and profits at some of the world’s most successful online travel and lodging companies.
Blogs aren’t just for kids any more.
It’s not every day that one of the world’s leading resort and hospitality companies launches a new Web site. In fact, for luxury resort owner and operator, RockResorts, it has been more than two years.
Today, March 30, 2009, begins an exciting week that offers several opportunities for anyone within the online travel industry to meet with top members of the EngineWorks team to discuss the tremendous benefits of high performance search engine marketing. Several of our key executives will be at the following three (3) world-renowned travel and tourism marketing events: TravelCom ’09, Mountain Travel Symposium, and Web 2.0 Expo.
