In Your Face, MySpace!
Posted by Sean McMahon on 06.18.2009
“Facebook is becoming the go-to social networking site for marketers,” said eMarketer senior analyst Debra Aho Williamson. “While MySpace still has a huge quantity of visitors, they are becoming less relevant for advertisers.” This revealing statement was conveyed in an eMarketer article today titled ‘Facebook Overtakes MySpace’ which reported that for the first time ever, Facebook has become the most popular social networking site in the United States.
It’s not every day that one of the world’s leading resort and hospitality companies launches a new Web site. In fact, for luxury resort owner and operator, RockResorts, it has been more than two years.
When considering the validity of any information, it always prudent to consider the source. In a survey released today from TNS Media Intelligence, people today trust information they receive from Internet news sources at the same level as from television news reports and conversations with friends. The online research firm, eMarketer, reported this impressive fact today in an article titled, ‘Does Anyone Trust the Media’.
The following statement, published today by eMarketer in an article titled “Blogging Has Come a Long Way, Baby”, delivers a direct hit pertaining to why online commercial entities need to create (and actively manage) a blog on their Web site, and aggressively participate in online social networks and community blogs:
A compelling article from MSN Money last week titled ‘Is Facebook the new Wal-Mart?’ put forth the proposition that, due to the fact that the social media Web site’s audience is skewing older and going mainstream, Facebook is now positioned to become a bona-fide ‘big box retailer’.
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