This blog post is to make you aware of the fact that The Boutique & Lifestyle Lodging Association (BLLA) has made available, on their Web site, the first of three professional Webinars presented in conjunction with EngineWorks. This session, titled Search Marketing – Powering Your Marketing Mix, was recorded during the association’s Webinar presentation on September 24, 2009.
Search Engine Marketing Professionals of Portland (SEMpdx) is pleased to announce that it will be holding its next educational panel presentation titled SEMpdx Social Media Six Pack on Tuesday, October 13, 2009. This informative evening of search marketing education, social networking, and dinner is taking place from 5:30pm to 7:00pm at Hotel DeLuxe in beautiful downtown Portland, Oregon.
As most search marketing professionals are aware, the ultimate goal at Google is to provide users with the most relevant search results possible. To that end, the dominate search engine announced, in August 2009, a completely new algorithm (under the code-name ‘Caffeine’) that is designed to enhance the relevancy of their Natural search results.
We, at EngineWorks, have been testing this new algorithm over the last few months in order to understand how it will affect the positioning of pages within their organic index, and how it will impact the online search landscape.
In an eMarketer article yesterday, Myers Publishing presented their forecast stating that, over the next two years, total ad spending online will overtake advertising in newspapers as the most popular form of marketing in the United States. For the first time in history, more marketing dollars will be spent through online channels (including Search Engine Marketing, display advertising, Social Media Marketing, online videos, and widgets) than through any other advertising medium by the end of 2011.
Our team of search professionals here at EngineWorks is pleased to announce that we will be presenting three (3) complimentary online Webinars in conjunction with The Boutique & Lifestyle Lodging Association (BLLA) beginning September 24, 2009. This highly engaging Webinar series promises to deliver extremely valuable information pertaining to the cutting-edge Search Engine Marketing strategies and techniques that are currently being implemented by our search marketing firm to dramatically increase revenues and profits at travel and lodging Web sites of all sizes.
Congratulations to Zoofari!
EngineWorks is very pleased to announce that the outstanding animal welfare organization, Zoofari, is the winner of our ‘Helping Animals One Search at a Time’ contest!
As the official winner of our contest, Zoofari shall receive a free three (3) month Natural Search Engine Optimization (SEO) engagement from EngineWorks. This professional optimization campaign is designed to improve the positioning of their Web site within the world’s most popular search engines. The increased visibility across the online search landscape promises to generate tremendous exposure for this wonderful organization, and also to increase the number of caring individuals arriving at their site.
This is to alert you to the fact that today, August 31, 2009, is the FINAL DAY to vote for your favoring blog post in our ‘Helping Animals One Search at a Time’ contest.
Remember, the blog post that receives the most online votes wins a FREE three (3) month Search Engine Optimization (SEO) engagement from EngineWorks for their animal advocacy organization-of-choice.
EngineWorks is pleased to announce the five finalists in our ‘Helping Animals One Search at a Time’ contest. Now, it’s your turn to cast your vote for your favorite blog post!
The post that receives the most online votes will win a FREE three (3) month professional Search Engine Optimization (SEO) campaign for their animal advocacy organization-of-choice.
We, as humans, have a tendency to seek-out a cause for every effect. This, of unfortunately, can lead to the logical fallacy of ‘correlation equals causation’. That is, just because a correlation exists between two phenomena, it must mean that one is the cause of the other. It’s important to keep this fallacy in mind when asking yourself if Google’s recent decision to move its AdWords sponsored listings (from the far right side of their search engine results page, to closer to the middle of the page) was in response to the recent successful introduction of Microsoft’s newly branded search engine, Bing.
In an article released today titled ‘Who Uses Social Networks’, eMarketer published the very revealing results from a study performed by TNS Global that determined that the percentage of U.S. Internet users who visited social networking sites during the Second Quarter of 2009 increased almost sixty percent (+59.9%) compared to the percentage of users during the same quarter last year.
