EngineWorks, Inc.

On this, our great country’s most important national holiday, we at EngineWorks would like to take a moment and direct your attention to our free markets advocacy site, EngineWorks.org.  As a Portland-based American corporation, we make no apologies for our rational pursuit of profit.  On the contrary, we acknowledge the life-sustaining benefits our for-profit efforts bring to our team members, our vendors, our clients, and our society.

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Having provided Zonder.com, the premier online vacation rental site, with professional search engine marketing services, we at EngineWorks would like to bring your attention their newly launched Web site which went ‘live’ last week.  This new site enables you to conveniently book vacation rentals online in the same manner as booking hotel rooms at popular travel sites such as Orbitz or Hotwire.

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As a founding board member of Search Engine Marketing Professionals of Portland (SEMpdx), EngineWorks is pleased to offer you a twenty percent (20%) discount on the standard attendance fee to the upcoming Online Marketing Summit (OMS) in Portland, Oregon on June 29, 2009.

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Another indicator of the importance of online search marketing was revealed last week.  In a report released on June 16, 2009, Nielsen Online announced that the total number of online searches in the United States increased more than twenty percent (+20.3%) in May 2009 compared to the same month last year, from 7.8 billion to 9.4 billion.

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Our rapidly-growing search engine marketing firm is currently looking for an individual to become immersed in our professional online services in order to quickly progress to a full-time career position.  If you have a desire to learn how to implement and manage interactive marketing campaigns for commercial Web sites and media agencies, then this professional internship opportunity is for you.

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The following statement, published today by eMarketer in an article titled “Blogging Has Come a Long Way, Baby”, delivers a direct hit pertaining to why online commercial entities need to create (and actively manage) a blog on their Web site, and aggressively participate in online social networks and community blogs:

“Blogging activity presents new opportunities for marketers to influence – and monitor – conversations that may be relevant to their businesses,” says Paul Verna, eMarketer senior analyst.  “These conversations will continue to happen with or without participation from marketers, but those who join in—whether through their own sites or through a brand presence on independent ones—will have a place at the table.”

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The NCAA tournament may have ended last night, but we at EngineWorks aren’t ready to move on from our busted brackets. Introducing our own ‘One Shining Moment’ for the Internet marketing community: EngineWorks has internally compiled our favorite SEM, SEO, SMM, and other industry relevant blogs to create the EngineWorks 2009 Blog Bracket. (more…)

In an article published this week titled ‘Search Marketing Spending and Trends’, the online research firm eMarketer released a new snapshot of the search marketing industry taken from data provided by Search Engine Marketing Professional Organization (SEMPO).  In this revealing article, SEMPO makes the prediction that total spending within our vibrant industry will increase from $13.5 billion last year, to more than $14.7 billion by the end of 2009.

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Today, March 30, 2009, begins an exciting week that offers several opportunities for anyone within the online travel industry to meet with top members of the EngineWorks team to discuss the tremendous benefits of high performance search engine marketing.  Several of our key executives will be at the following three (3) world-renowned travel and tourism marketing events: TravelCom ’09, Mountain Travel Symposium, and Web 2.0 Expo.

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Encouraging news from the online marketing research firm eMarketer today.  In an article titled ‘Ad Cutbacks: A Silver Lining’, four major research and publishing companies are projecting that online marketing revenues, which make-up twelve percent (12%) of the overall advertising market, will experience significant growth throughout this year.

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