Archive for July, 2010
PORTLAND, Ore. (July 27, 2010) — EngineWorks, Inc. (www.engineworks.com), a professional data-driven Internet Marketing company specializing in proven Search Engine Optimization, Paid Search Marketing, and Social Media Marketing, is pleased to announce that the Company will be a featured sponsor at the upcoming Search Engine Marketing Professionals of Portland (SEMpdx) Social Networking Rooftop Party taking place in Portland, Oregon on August 10, 2010.
This year’s SEMpdx Rooftop Party is, once again, being held at Hotel deLuxe in beautiful downtown Portland, and will feature a fabulous evening of adult drinks, hors-d’oeuvres, live music, and social networking with hundreds of interactive marketing professionals from the Pacific Northwest. Along with fellow co-sponsor Online Marketing Summit (OMS), EngineWorks is privileged to sponsor the festivities at this innovative annual event.
New to the Rooftop Party this is year is a live performance by local rock music band Donerail, who will be providing enjoyable party music throughout the event. Featured members of Donerail happen to also be search marketing professionals from SEM firms in the Pacific Northwest, including Dan Niska, Search Performance Specialist at EngineWorks, and Josh Patrice, SEM Specialist at Portent Interactive.
The SEMpdx Networking Rooftop Party is a pre-register event only, and does not allow registration at the door of the event. The pre-registration deadline is 12:00 Midnight on Tuesday, August 10, 2010.
Information pertaining to pre-registration and attendance at this exciting social networking event in Portland can be accessed through the following link:
http://www.sempdx.org/blog/events/sempdx-social-networking-rooftop-party-2010/
In addition to sponsoring this wonderful party, EngineWorks representatives will be available throughout the evening to meet with individuals interested in discussing the benefits of advanced Search Engine Marketing. To schedule an informal meeting with an EngineWorks team member, simply send an e-mail to Kent Schnepp at kent@engineworks.com.
Your Facebook fan page is one of the best places to engage and communicate with people interested in your brand. Unfortunately, many fan pages fall short in this crucial area. Creating a fan page can be fairly simple, but building a successful brand on Facebook is a much more difficult process. Good results require strategy, planning, design skill, HTML & CSS knowledge, and ongoing creativity.
The following three tips will give you a strong start toward creating a successful Facebook fan page; but don’t forget that this is just the beginning.
PORTLAND, Ore. (July 20, 2010) — EngineWorks, Inc. (www.engineworks.com), a data-driven Internet marketing company, is pleased to announce that its international cycling team, lead by experienced road racing expert Gary Spodnick, participated in the L’Etape du Tour event during the 2010 Tour de France road bike race in Pau, France on July 18, 2010.
Translated as ‘Stage of the Tour’, the L’Etape du Tour is an annual event that allows amateur cyclists to race over the same route as an actual stage of the Tour de France. First held in 1993, this year’s L’Etape du Tour drew more than 9,500 riders from around the world. The course of this event is identical to Stage 17 of the Tour de France, and featured three grueling climbs over Pyrenees mountains.
Outfitted in exclusively sponsored EngineWorks cycling gear, Team EngineWorks also recently competed in The La Fausto Coppi, a legendary cycling race named after the Italian rider Angelo Fausto Coppi, which originated in Cuneo, Italy. This challenging 200 kilometer road race looped its way through the daunting mountains of Northern Italy, and culminated at the original starting point in Cuneo.
In addition to riding in the 181 kilometer L’Etape du Tour race on July 18, 2010, Team EngineWorks is taking advantage of cycling courses in Europe, including the famed Paris-Roubaix in Arenberg, Belgium, to train for upcoming races. The team was able to ride the final 20 kilometers of this technically challenging cobble-stoned stage of the Tour de France during a recent training session.
Coincidentally, while participating as a spectator of the Tour de France, team leader Gary Spodnick was interviewed by France 2TV in Cambrai, France while wearing his Team EngineWorks warm-up gear.
Information pertaining to the L’Etape du Tour race can be accessed through the following link:
http://www.letapedutour.com/2010/ETDT/presentation/us/index.htm
Photographs from this exciting Stage of the Tour race have been posted to the EngineWorks blog, located online at http://www.engineworks.com/blog/.
Our international cycling team, Team EngineWorks, just finished participating in the L’Étape du Tour event during the 2010 Tour de France road bike race in Pau, France on July 18, 2010.
The L’Étape du Tour, which translates to ‘Stage of the Tour’, is an annual event that allows amateur cyclists to race over the same route as an actual stage of the Tour de France. First held in 1993, this year’s event attracted than 9,500 riders from around the world.
PORTLAND, Ore. (July 19, 2010) — EngineWorks, Inc. (www.engineworks.com), a data-driven Internet marketing company specializing in ROI-focused interactive services, today announced the addition of an experienced search marketing specialist, Kacie Willis, to its proficient Performance Team. Ms. Willis joins the Company’s advanced team of marketing professionals as their newest Search Performance Specialist.
Ms. Willis comes to EngineWorks with an extensive knowledge of professional online marketing strategies and best practices, which she acquired in her position as Senior Campaign Manager at Marchex, Inc. (NASDAQ: MCHX), a call advertising and small business marketing company. During several years at her former online marketing firm, she actively managed a portfolio of high profile clients, including MSN Entertainment, Quicksilver, and Buckle.
As Senior Campaign Manager at Marchex, Ms. Willis’ responsibilities included analyzing client campaigns to identify opportunities for growth, generating and managing large Internet data feeds, and creating and implementing optimized Paid Search Marketing accounts for some of the world’s largest retailers. In addition to her significant online account management experience, Kacie is proficient in professional ad copy-writing and campaign budgeting.
A native of Oregon, Ms. Willis earned her Bachelor of Arts degree in Journalism from the University of Oregon in Eugene, Oregon.
“We are extremely pleased to have Kacie bring her professional experience to our rapidly growing company,” exclaimed Scott Fish, Director of Search at EngineWorks. “We are confident that her former success at a publicly traded interactive advertising company,” he added, “will greatly contribute to the wide range of skill-sets within our proven marketing team.”
PORTLAND, Ore. (July 7, 2010) — EngineWorks, Inc. (www.engineworks.com), a data-driven Internet marketing company specializing in Search Engine Marketing solutions and Social Media Marketing strategies for the resort and hospitality industry, is privileged to present the final session in a series of three (3) complimentary Webinars in conjunction with Boutique & Lifestyle Lodging Association (BLLA). This third presentation will take place at 8:30am PDT on Wednesday, July 14, 2010.
Titled Winning With Marketing Dollars, this informative Webinar is being delivered by Mike Rosenberg, Vice President of Client Acquisition at EngineWorks. Mr. Rosenberg will be providing direct insight into how to maximize the return on your marketing budget through data-driven online strategies. In addition, attendees will learn the latest techniques for ensuring that targeted audiences are able to easily find their online presence across the search engine landscape.
This third Webinar in the BLLA series follows the well-received first two sessions that have been presented by EngineWorks during the past several weeks. The first session in this series provided information on how Social Media Marketing offers a direct means for travel and tourism companies to actively engage with customers. The second Webinar delivered professional advice on which online strategies are most effective for achieving highly ranked listings within universal search results.
The cost to participate in this instructive Webinar on July 14, 2010 is free. Simply sign-up online through the following link:
http://guest.cvent.com/EVENTS/Info/Summary.aspx?i=eb08275a-bac4-41f8-a74c-f4544af7b0b5
Below is the full agenda for these three (3) complimentary Webinars:
- June 16, 2010, 8:30am PDT – Social Media, Can It Contribute to Your Bottom Line
- June 30, 2010, 8:300am PDT – Enhancing Relevance Through Universal Search
- July 14, 2010, 8:30am PDT – Winning with Marketing Dollars
The BLLA has been formed to be the unifying voice of this unique sector within the hospitality industry. The professional association is recognized as the definitive resource for researching, locating, and booking boutique and lifestyle hotels. Benefits for members include exclusive access to complimentary white papers, networking through online and live events, industry reports, Webinars, marketing education, and other valuable tools to manage and grow resort and hospitality businesses.
EngineWorks is proud to be an exclusive partnered service provider to the Boutique & Lifestyle Lodging Association.
Being a founding board member of Search Engine Marketing Professionals of Portland (SEMpdx), we are pleased to alert you to the upcoming SEMpdx Networking Event taking place Tuesday 07.20.10 at The Hop & Vine Bottle Shop in Portland.
