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	<title>Comments on: Should my business be on Twitter?</title>
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	<link>http://www.engineworks.com/blog/2009/04/02/twitter-for-business/</link>
	<description>Search Engine Marketing Blog</description>
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		<title>By: Zach D</title>
		<link>http://www.engineworks.com/blog/2009/04/02/twitter-for-business/comment-page-1/#comment-2388</link>
		<dc:creator>Zach D</dc:creator>
		<pubDate>Tue, 07 Apr 2009 18:47:13 +0000</pubDate>
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		<description>It seems like Twitter for business accounts seem to travel down two major avenues.  Either A) a traffic generator by directly linking to their site or B) building the brand by trying to portray the company&#039;s (or individuals, i.e. Kevin Rose) personality.  

Most companies seem to be a combination of the two, but personally, I prefer the latter.  Being a salesperson is being a salesperson, just because you&#039;re hiding behind social media doesn&#039;t disguise the fact that you&#039;re trying to get me to buy your product/service.  I&#039;m much more likely be a fan of your company once I build a trust with your brand.   

Very sound advice Tyson Braun.</description>
		<content:encoded><![CDATA[<p>It seems like Twitter for business accounts seem to travel down two major avenues.  Either A) a traffic generator by directly linking to their site or B) building the brand by trying to portray the company&#8217;s (or individuals, i.e. Kevin Rose) personality.  </p>
<p>Most companies seem to be a combination of the two, but personally, I prefer the latter.  Being a salesperson is being a salesperson, just because you&#8217;re hiding behind social media doesn&#8217;t disguise the fact that you&#8217;re trying to get me to buy your product/service.  I&#8217;m much more likely be a fan of your company once I build a trust with your brand.   </p>
<p>Very sound advice Tyson Braun.</p>
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		<title>By: Amelia Brazell</title>
		<link>http://www.engineworks.com/blog/2009/04/02/twitter-for-business/comment-page-1/#comment-2373</link>
		<dc:creator>Amelia Brazell</dc:creator>
		<pubDate>Fri, 03 Apr 2009 14:36:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.engineworks.com/blog/?p=667#comment-2373</guid>
		<description>Can&#039;t turn on CNN without Twitter being discussed, used, promoted...  With so much media interest, Twitter is edging into mainstream media.  It surprises me when my clients and other companies look like deer in the head lights when I suggest strategies using Twitter. 

I laughed this week when local radio was making fun of twitter...could it be that they are afraid of the new media giant and perhaps loosing some of their ad dollars?</description>
		<content:encoded><![CDATA[<p>Can&#8217;t turn on CNN without Twitter being discussed, used, promoted&#8230;  With so much media interest, Twitter is edging into mainstream media.  It surprises me when my clients and other companies look like deer in the head lights when I suggest strategies using Twitter. </p>
<p>I laughed this week when local radio was making fun of twitter&#8230;could it be that they are afraid of the new media giant and perhaps loosing some of their ad dollars?</p>
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		<title>By: From Engineworks: Should my business be on Twitter? &#171; Portland Twitter Jobs</title>
		<link>http://www.engineworks.com/blog/2009/04/02/twitter-for-business/comment-page-1/#comment-2372</link>
		<dc:creator>From Engineworks: Should my business be on Twitter? &#171; Portland Twitter Jobs</dc:creator>
		<pubDate>Fri, 03 Apr 2009 00:32:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.engineworks.com/blog/?p=667#comment-2372</guid>
		<description>[...] Twitter is gaining a lot of attention lately, for um…gaining a lot of attention. The site’s popularity even warranted a news story on CNN this week, leading to millions of social media laggards to ask two questions: ‘wait, what is Twitter?’ and the more introspective, ‘Do I need to be on Twitter?&#8217; Read more at engineworks [...]</description>
		<content:encoded><![CDATA[<p>[...] Twitter is gaining a lot of attention lately, for um…gaining a lot of attention. The site’s popularity even warranted a news story on CNN this week, leading to millions of social media laggards to ask two questions: ‘wait, what is Twitter?’ and the more introspective, ‘Do I need to be on Twitter?&#8217; Read more at engineworks [...]</p>
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