Search Marketing Blog



Microsoft adExcellence Certification Program Debuted

Posted by Sean McMahon on 12.04.2007

In yet another attempt by the software shop up the road from EngineWorks to make gains on the G-Men from Mountain View, yesterday Microsoft introduced its own version of Google’s AdWords Certification program. The AdWords Certification program enables search marketing firms, media agencies, and advertisers to tout their proficiency in professionally managing Google AdWords Paid Search advertising campaigns. Now, Uncle Bill’s team has introduced Microsoft adExcellence.

Much like Google’s AdWords Certification program, adExcellence requires the completion of several online training modules designed to enhance your knowledge and skills in using Microsoft’s adCenter. Upon the completion of the training sessions, you are required to take fee-based test in order to obtain the designation of being an accredited Microsoft adExcellence member.
EngineWorks is currently certified as both a Google AdWords Qualified Company, and a Yahoo! Search Marketing Ambassador Company. You can be certain that we will be a certified Microsoft adExcellence company as well.

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