Search Marketing Blog



Zonder Launches New Vacation Rental Web Site

Posted by Sean McMahon on 06.30.2009

Having provided Zonder.com, the premier online vacation rental site, with professional search engine marketing services, we at EngineWorks would like to bring your attention their newly launched Web site which went ‘live’ last week.  This new site enables you to conveniently book vacation rentals online in the same manner as booking hotel rooms at popular travel sites such as Orbitz or Hotwire.

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Get a 20% Discount to OMS Portland Now!

Posted by Sean McMahon on 06.24.2009

090204_oms_sandiegoAs a founding board member of Search Engine Marketing Professionals of Portland (SEMpdx), EngineWorks is pleased to offer you a twenty percent (20%) discount on the standard attendance fee to the upcoming Online Marketing Summit (OMS) in Portland, Oregon on June 29, 2009.

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Search Activity Continues to Surge

Posted by Sean McMahon on 06.22.2009

resizedimage430215-20_percent1Another indicator of the importance of online search marketing was revealed last week.  In a report released on June 16, 2009, Nielsen Online announced that the total number of online searches in the United States increased more than twenty percent (+20.3%) in May 2009 compared to the same month last year, from 7.8 billion to 9.4 billion.

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In Your Face, MySpace!

Posted by Sean McMahon on 06.18.2009

b_1234209334_facebook_logo1“Facebook is becoming the go-to social networking site for marketers,” said eMarketer senior analyst Debra Aho Williamson. “While MySpace still has a huge quantity of visitors, they are becoming less relevant for advertisers.”  This revealing statement was conveyed in an eMarketer article today titled ‘Facebook Overtakes MySpace’ which reported that for the first time ever, Facebook has become the most popular social networking site in the United States.

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Let’s Be Direct . . .

Posted by Sean McMahon on 06.10.2009

direction21I’m shaking my head.

I just received the June 10, 2009 e-mail blast from Search Engine Guide, the self-proclaimed educational Web site aimed at translating the search marketing world into something that small business owners can understand.  This most current edition features at report from WordTracker that identifies the Top 300 search queries within the largest Meta engines (e.g., Metacrawler, Dogpile, etc.) during the past 48 hours.

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It’s Hip to Be Squared

Posted by Sean McMahon on 06.04.2009

huey-lewis-the-news-hip-to-be-square-298160This morning, the G-Men and Women from Mountain View released their new search results product developed by Google Labs called Google Squared.  In actuality, Google Squared is not a new product, but rather a new way that Google displays search results.

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It Rhymes With ‘Ding’

Posted by Sean McMahon on 05.28.2009

chandlerThe Associate Press reported this morning, in an article titled ‘Bing it on: Microsoft overhauls search, again’, that the Redmond-based software giant will be launching its re-designed online search service under the new name of Bing.  According to Microsoft, the newly revamped search site is intended to make online searching less haphazard, and easier for individuals to make purchases, schedule travel plans, and locate credible health information.

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RockResorts Launches New Enhanced Web Presence

Posted by Scott Fish on 05.22.2009

logo_rockresortsIt’s not every day that one of the world’s leading resort and hospitality companies launches a new Web site.  In fact, for luxury resort owner and operator,  RockResorts, it has been more than two years.

At EngineWorks, we are very excited to see the culmination of our partnered work with Resort Technology Partners, a professional design and development agency specializing is custom solutions for the travel and tourism industry, be realized through this new cutting-edge Web presence for RockResorts.  The new online presence features thirteen (13) new Web destinations that offer online travelers a smooth booking process, rich photographs of resort locations, and detailed travel information while they research their next vacation.

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Leveraging Search Marketing to Get the Most Out of Banner Ads

Posted by Sean McMahon on 05.18.2009

banner-sizesThe online research firm, eMarketer, released the results of a study today in an article titled ‘Banner Ads: Beyond the Click‘ that uncovered (once again) the importance of prominently positioned listings with the major search engines.  This time however, the compelling reason was not as obvious as the reasons contained in most reports touting the value of having your brands featured at the top of relevant search results.

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WOW! Professional Internship Opportunity at EngineWorks

Posted by Sean McMahon on 05.12.2009

technologyOur rapidly-growing search engine marketing firm is currently looking for an individual to become immersed in our professional online services in order to quickly progress to a full-time career position.  If you have a desire to learn how to implement and manage interactive marketing campaigns for commercial Web sites and media agencies, then this professional internship opportunity is for you.

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